Privacy Policy

Effective date: June 27, 2026

This Privacy Policy explains how The BlackSmith collects, uses, and protects information when you visit the website, submit an inquiry, request a consultation, interact with ads, or join a mailing list.

This policy applies to The BlackSmith website and related online services.

Who We Are

The BlackSmith is a Los Angeles-based tattoo artist brand available for custom tattoo work, consultations, and select travel appointments.

Contact:

Email: Blacksmyth666@gmail.com

Information We Collect

We may collect information you provide directly, including:

  • Name
  • Email address
  • Phone number, if submitted
  • City or general location, if submitted
  • Tattoo inquiry details
  • Appointment or consultation preferences
  • Messages sent through contact forms, email, social media, or ad lead forms
  • Reference images or tattoo-related images you choose to send
  • Any other information you choose to provide

Tattoo inquiries may involve body placement, reference images, or other personal details. Please do not submit medical, financial, government ID, payment card, or highly sensitive personal information through a general website form. Health and safety questions, if needed, should be handled only during the booking-screening or consent process.

Information Collected Automatically

When you visit the website, the website platform and connected services may collect technical and usage information, including:

  • IP address
  • Browser and device information
  • Pages viewed
  • Referral sources
  • Approximate location derived from technical data
  • Cookie and analytics data
  • Form interaction data
  • Advertising event data, such as page views, ad clicks, conversions, form events, and similar measurement events

The site is built on Squarespace and may use Squarespace analytics, cookies, form tools, scheduling tools, and related services. The site may also use advertising and measurement tools such as the Meta Pixel, Google tag, Google Ads, Google Analytics, Google Tag Manager, or similar tools when they are connected. These tools may use cookies, pixels, tags, browser/device identifiers, IP address, page activity, referral data, and event data to measure website activity, understand ad performance, build or refine advertising audiences, limit repetitive ads, and support remarketing or retargeting.

As of the latest site check, the public homepage includes a Meta Pixel and a Google Ads/global site tag. If additional tags are added or removed, this policy should be reviewed and updated.

How We Use Information

We use information to:

  • Respond to inquiries
  • Review tattoo ideas and consultation requests
  • Communicate about availability, pricing, scheduling, and next steps
  • Process appointment-related activity when enabled
  • Send requested updates or marketing messages, where permitted
  • Improve the website, portfolio, ads, and customer experience
  • Maintain security, prevent fraud, and protect the website
  • Comply with legal, safety, tax, accounting, or regulatory obligations

Meta Lead Forms And Advertising

If you submit information through a Meta, Instagram, Facebook, or other advertising lead form, that information may be sent to The BlackSmith through the advertising platform. We use that information to follow up about the inquiry you submitted.

Detailed tattoo intake should happen after the initial lead submission, not inside a Meta Instant Form. This helps avoid collecting unnecessary sensitive information through the ad platform.

The website and ads may use Meta Business Tools, including the Meta Pixel, to measure ad performance, understand actions taken after someone views or clicks an ad, and support retargeting or audience-related advertising features. Meta may process this information according to Meta's own terms and privacy policies.

The website may also use Google advertising or measurement tools, including Google tag, Google Ads, Google Analytics, or Google Tag Manager when connected. Google may process data from cookies, device identifiers, page activity, conversions, and related event data according to Google's own terms and privacy policies.

Cookies And Analytics

The website may use cookies and similar technologies. Cookies help the website function, remember preferences, support forms, reduce spam, and understand how visitors use the site.

Some cookies are necessary for the website to work. Other cookies may support analytics, advertising, conversion measurement, retargeting, audience measurement, or performance measurement. These technologies may be set by The BlackSmith, Squarespace, Meta, Google, or other connected service providers.

If the site uses a cookie banner, you may be able to accept, decline, or manage certain non-essential cookies. You can also control cookies through your browser settings. You may also be able to control ad personalization or tracking through platform-level tools provided by Meta, Google, your browser, or your device.

How We Share Information

We may share information with service providers that help operate the website and business, including:

  • Squarespace and related website, analytics, scheduling, and form services
  • Scheduling or appointment tools
  • Payment processors
  • Email, messaging, or customer communication tools
  • Advertising and analytics providers
  • Professional advisors, such as accounting, legal, or security support
  • Authorities or other parties when required to comply with law, safety, fraud prevention, or legal process

We do not sell client tattoo inquiry details, reference images, or appointment communications.

If advertising or analytics tools are connected, some disclosures of website activity, cookie identifiers, device identifiers, or advertising event data to advertising partners may be considered "sharing" for cross-context behavioral advertising, "targeted advertising," or similar activity under certain privacy laws. If that applies, the website should provide any required opt-out mechanism, such as a cookie setting, "Do Not Sell or Share My Personal Information" link, or recognized browser opt-out signal.

Marketing Emails And Messages

If you sign up for updates or otherwise agree to receive marketing messages, we may send emails about portfolio updates, travel dates, booking availability, or related offerings.

You can opt out of marketing emails by using the unsubscribe method in the email or by contacting us. Transactional or appointment-related messages may still be sent when needed to respond to your inquiry or manage a booking.

Reference Images, Tattoo Photos, And Portfolio Use

If you send reference images, tattoo photos, or body-placement images for consultation purposes, we use them to review your tattoo request and communicate about the project.

The BlackSmith will not use client-submitted private photos publicly without consent. Portfolio, process, and finished-work photos should only be posted or used for marketing when permission has been obtained or when the image is otherwise approved for public use.

Data Retention

We keep information for as long as reasonably needed to respond to inquiries, manage appointments, maintain business records, comply with legal obligations, resolve disputes, improve operations, and protect the business.

If you want your inquiry information deleted, contact us. Some information may need to be retained for legal, tax, safety, accounting, dispute, or security reasons.

Security

We use reasonable administrative, technical, and organizational measures to protect information. No website, email, message, or online storage system can be guaranteed to be completely secure.

Do not send payment card numbers, government ID numbers, medical information, passwords, or other highly sensitive information through general website forms or unsecured messages.

Children And Age Restrictions

The website and tattoo services are intended for adults. Tattoo services require valid government-issued identification and age eligibility under applicable law and The BlackSmith policy.

Do not submit personal information through this website if you are under 18.

California Privacy Notice

California residents may have privacy rights under California law. Depending on whether a law applies to the business, these rights may include the right to know, access, delete, correct, opt out of certain sale or sharing of personal information, limit certain use of sensitive personal information, and not be discriminated against for exercising privacy rights.

Even where a specific law does not apply, you may contact us to request access, correction, deletion, or opt-out help for information you have submitted.

To make a privacy request, contact:

Email: Blacksmyth666@gmail.com

Do Not Track And Global Privacy Controls

Some browsers offer "Do Not Track" or similar privacy signals. The website may not respond to all browser-based signals unless required by applicable law or supported by the website platform or connected tools.

If the website uses advertising or analytics tools that trigger "sale" or "sharing" obligations under applicable California privacy law, the site should provide the required opt-out method and honor legally required browser-based opt-out signals where applicable.

Third-Party Links

The website may link to Instagram, Facebook, payment providers, scheduling tools, maps, or other third-party websites. Those third parties have their own privacy practices and policies. The BlackSmith is not responsible for third-party websites or services.

Changes To This Policy

We may update this Privacy Policy from time to time. The updated policy will be posted on this page with a revised effective date.

Contact

For questions about this Privacy Policy or your personal information, contact:

The BlackSmith

Email: Blacksmyth666@gmail.com